Kinyume Case Study

Case Study

Brand design and awareness campaign.

Kinyume are a Manchester based music duo that arose in the Winter of 2012. The pair of DJ's & producers were fused by their deeply embedded passion for music. Upon taking their first step onto the production ladder they immediately impressed the club scene with their distinctive, personal twist on EDM.

Kinyume Print Campaign


Kinyume came to us looking to create a striking brand that would fit with their image and be a recognisable symbol for their music. Since the brand would often be promoted in darker environments such as club scenes, it was important that we designed a high contrast logo that would be versatile across all media.

Once we had created a suitable identity for the duo, we switched our focus onto promotion. As Kinyume had a number of shows coming up they required artwork in a variety of print sizes. For this we opted to keep the artwork very minimal, so that the attention was kept on the brand image.

Kinyume Logo
Kinyume Type
Kinyume Print Campaign